Why Disney’s ‘Halloweentown’ has become such a classic & why it has stood the test of time 22 years later!
Written by: Russell Ray – October 25th, 2020 2:51 pm pst
It’s been 22 years since the release of Disney’s Halloweentown was released as a Disney Channel movie and there are many reasons why it has stood the test of time.
First and foremost, Halloweentown was one of Disney Channel’s first original movies.
The movie was the first of Disney’s to have a female lead which paved the way for many of their other movies.
Young Marnie played by Kimberly J. Brown finds out her grandmother Aggie (Debbie Reynolds) is a witch, the conversation happens in a kitchen when Marnie overhears from the hallway.
Marnie finds out what many of us hoped to have at a young age, that she has magical powers. Marnie then finds herself going on a journey to discover her roots back in a world she didn’t know existed. She and her younger brother Dylan follow their grandmother on a bus that appears seemingly out of nowhere and ends up in Halloweentown, only to find that little sister Sophie snuck in without any notice.
The movie catches the attention of a young audience who aspires to be independent. Marnie goes through a whole new world, leading her brother and sister around to find their grandmother in a town full of goblins and ghouls. She then finds herself having to rescue her mom, grandma, and all of Halloween town from an evil mayor who wants to take over and rule the mortal world.
The movie was such a hit for Disney that it turned into a franchise. The franchise produced a total of four films over the course of 8 years. One fun fact to note is that the movie was a surprise success for Disney, who invested only around $4 million, and only spent 24 days making it.
This Disney classic has stood the test of time because it attracted an audience of young teens who could imagine themselves in a fun town full of ghosts, goblins, witches and various monsters. The idea of there being a world where Halloween happens every day captivates and excites young audiences to fantasize about what it would be like to find out they have hidden powers they never knew of.
The movie has also seemed to stand the test of time because the young audience that it originally captivated are now having families of their own. The 1998 audience are now heading into their late 20’s and mid 30’s. The movie is a fun classic to share with kids to explore the possibility of “what if”.
Halloweentown is such a classic that the city of St. Helens, Oregon rebuilds the set in the town hall where the movie was filmed. Attendees can often find themselves running into cast members from the four movies to take a photo with and share their childhood memories.
This year’s Halloweentown will run until November 1st in St. Helens.
To catch Halloweentown and its spin offs head over to www.31nightsofhalloween.com for a list of movie times and dates, or on Disney+ with a subscription.
About The Author:
Russell Ray is an outgoing high energy multimedia journalist/ producer, Actor, writer and AfterBuzz TV host. Russell has accreditations with TMZ and The NAACP Image Awards with a passion to bring you breaking news, entertainment segments and interviews.
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